March 28, 2022

This is Kei and Kazuki, founders of Glasp 👋

We send you 3 good articles to highlight this week. Hopefully, it will bring new perspectives and help you develop your career and learning journey.

📚 This Week's Reading List

Blockbuster: The #1 Mental Model For Writers Who Want To Create High-Quality, Viral Content by Michael Simmons (14min)
Michael Simmons, a best-selling author and contributor to publications like Forbes, Fortune, Inc., Entrepreneur, Time, Business Insider, and HBR, explains how to make your best ideas go viral in an age of information overwhelm. Usually, people want to write content quickly, but the key is to spend a lot of time on each article to improve the quality.
See: Glasp Community Highlights

Know Your Customers’ “Jobs to Be Done” by Clayton M. Christensen (16min)
Jobs Theory is a framework to make innovation predictable by categorizing, defining, capturing, and organizing the inputs from customers. For innovation, what truly matters is to focus on what customers are really trying to do in a given circumstance.
See: Glasp Community Highlights

Research as Understanding by Kanjun Qiu (4min)
"Research is simply a continuation of something we already naturally do: learning. Learning happens when you understand something that someone else already understands. Research happens when you understand something that nobody else understands yet."
See: Glasp Community Highlights

See you next week ;)

Best,
Kei and Kazuki

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Today's Quote: "Well done is better than well said.” - Benjamin Franklin